Sales & Marketing

When determining your sales and marketing strategy, it is important to know: who your audience is; what your goals are; and how you will reach them. However, getting started can be challenging. You may have a budget in mind but how can this be maximised to gain the most traction with your audience? You may know your audience, but what are the best channels to reach them? You have set yourself sales targets but are these realistic and do they support your growth ambitions?
If you have more questions than answers, we can help. We have resources that will guide you through the basics and you can speak with our team if you require further support.
Find out more about Sales & Marketing
To find out more about how we can help with Sales & Marketing, just get in touch.
Articles
5 things businesses need to know about further easing of COVID restrictions on Monday 12 April
What businesses need to know about COVID restrictions easing
David A. Kerfoot message to businesses as he steps down as LEP Chair
As David .A. Kerfoot MBE DL stands down as Chair of the York and North Yorkshire LEP, here is a personal letter to all businesses across the region.
National Love Local Day – business nominations
Businesses in York and North Yorkshire have been nominated as most loved as part of national Love Local Day.
Resources
Leadership Series: Empowering your team – learning to delegate and let go
This free webinar will help leaders consider what gets in the way of delegation and how important it is to empower the team to deliver on your behalf.
Social Media Series: Using LinkedIn to expand your network and attract new opportunities.
This free webinar explores how to use LinkedIn to promote yourself and your business to attract the clients and opportunities that you want.
Wellbeing Series: Supporting return to work
This free webinar with the University of York will introduce a return to work toolkit for managers and team members.