Free webinar: Social media series – planning and creating great content

2 Jul 2020

Free webinar: 2 July 12:15 – 1:00 PM

This free webinar is ideal if you know the basics of social media but want to know more about creating engaging content for your business.

Covid-19 will have impacted the ways in which you are able to interact with your customers. Many businesses are seeking to quickly transform their strategy, turning to digital to keep customers engaged.

As such, we have teamed up with York PR and Marketing agency Intandem Communications to create a three-part series of free webinars. These will focus on how businesses can use the power of social media to their benefit during the crisis and beyond.

This second webinar focuses on creating great content and planning. It is perfect if you know the basics but want to further your social media skills.

In this 45-minute lunchtime webinar, you will learn:

  • the type of content for each platform including style and tone of voice
  • how to use hashtags, emojis, video, photography etc
  • the kinds of things you could talk about and sources of inspiration
  • creating a content calendar
  • how to positively deal with negative feedback.

There will also be an opportunity to ask questions to our speaker and the Growth Hub team during the webinar.

If you missed our first webinar about mastering the basics, we can provide a link for you to watch this on demand. Plus, we will go into more detail about how to grow your following and measuring social media success in the third instalment on the 9 July.


The webinar will be hosted on Zoom. Please register your attendance on Eventbrite, and the link to join the event and instructions will be provided.

If you do not receive this, please contact

About the speakers

Rachel Goddard – Managing Director, Intandem Communications

Rachel founded Intandem Communications in 2002. With a deep understanding of the PR and marketing world, Rachel is known for helping her clients to take a strategic approach and embrace digital marketing and social media in the increasingly digital world.

Alex Calvert – Senior Account Manager, Intandem Communications

Alex has been part of the Intandem team since 2015. She handles the strategic planning of a client’s marketing needs, helping to create a plan and deliver results driven online and offline campaigns that make their vision a reality.

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